FTS UK public procurement

WGCD Media Buying, Integrated Marketing Campaigns and PR Services Framework Agreement

Llywodraeth Cymru / Welsh Government

CompleteOCDS ID ocds-h6vhtk-051d8e
Tender value£82,000,0002 awards · 2 contracts

01 Procurement

Tender overview

Updated 29 June 2026
Buyer
Llywodraeth Cymru / Welsh Government
Status
Complete
Procurement method
Open procedure
Category
services
CPV classification
Not supplied
Tender period
Not supplied — 19 December 2025

Description

All Wales Framework Agreement for the provision of Media Buying Services, Integrated Marketing Campaigns and PR Services. The Framework is broken down into two Lots. Lot 1 covers Media Buying Services and is being awarded to a single supplier. Lot 2 covers Integrated Marketing Campaigns and PR Services and is being awarded to 10 suppliers. The Framework will be available for use by the Welsh Public Sector.

i

This page represents one OCDS contracting process. Notices can be revised over time. Values may be estimates, award values or contract values and should be read with their displayed stage and date.

02 Awards and contracts

Published award records

2 shown
Active

Media Buying Services

Awarded
10 June 2026
Award value
£32,000,000
Suppliers
1
Signed contract
Not supplied
Active

Integrated Marketing Campaigns & PR Services

Awarded
10 June 2026
Award value
£50,000,000
Suppliers
10
Signed contract
Not supplied

03 Organisations

Buyers, suppliers and other parties

11 parties
Buyer

Llywodraeth Cymru / Welsh Government

Gwasanaethau Caffael Corfforaethol / Corporate Procurement Services, Cardiff, UKL22, CF10 3NQ, United Kingdom

GB-PPON PQYQ-3841-BHTP
Supplier

Cowshed Communication Ltd

Floor 1 Park House, Cardiff, UKL22, CF10 3AF, United Kingdom

GB-PPON PYZW-1928-NTLD
Supplier

Energy Saving Trust Enterprises Ltd

223-231 Pentonville Road, London, UKI43, N1 9NG, United Kingdom

GB-PPON PXPT-6886-LVQX
Supplier

Equinox Public Relations Ltd

Tramshed Tech, Cardiff, UKL22, CF11 6BH, United Kingdom

GB-PPON PWCD-4596-PJPG
Supplier

Four Agency Worldwide Limited

The Hickman Building, 2 Whitechapel Road,, London, UKI42, E1 1FX, United Kingdom

GB-PPON PZZD-2863-BGQX
Supplier

Freshwater UK Limited

Hodge House, 114-116 St Mary Street, Cardiff, UKL22, CF10 1DY, United Kingdom

GB-PPON PRNM-6799-JYPX
Supplier

Golley Slater Group Limited

Wharton Place, Cardiff, UKL22, CF10 1GS, United Kingdom

GB-PPON PWXT-4982-RRTN
Supplier

Jam Jar PR Limited

39 High Street, Cowbridge, UKL22, CF71 7AE, United Kingdom

GB-PPON PYBJ-2151-BWGW
Supplier

reTHINK PR & Marketing Ltd

Suite 4, 4th Floor 11 Wind Street, Swansea, UKL18, SA1 1DP, United Kingdom

GB-PPON PYCG-1991-CGNG
Supplier

SBW Advertising Ltd

Cambrian Buildings, Cardiff, UKL22, CF10 5FL, United Kingdom

GB-PPON PNNN-5539-TYGM
Supplier

The Folk Group Ltd

27 High Street, Llandaff, Cardiff, UKL22, CF5 2DY, United Kingdom

GB-PPON PYVW-1954-BQZZ

Companies House links appear only for explicit GB-COH identifiers. BritDB does not create company links from a similar name or address.

04 Provenance

Source for this process

Contains public sector information licensed under the Open Government Licence v3.0. Official external links are available only on the source transition page.