01 Procurement
Tender overview
- Buyer
- Robert Gordon University
- Status
- Complete
- Procurement method
- Open procedure
- Category
- goods
- CPV classification
- 48445000 — Customer Relation Management software package
- Tender period
- Not supplied — 2 July 2025
Description
The University is aiming to implement a comprehensive Customer Relationship Management (CRM) system, ideally built on Microsoft Dynamics CRM, as part of a broader strategic initiative to drive growth and improve conversion rates. The overarching ambition is not just to streamline the admissions process but to enhance the entire student recruitment journey. This includes efficiently managing interactions with prospective students, optimizing marketing and communication strategies, and ensuring a seamless experience from first contact to enrolment.
This page represents one OCDS contracting process. Notices can be revised over time. Values may be estimates, award values or contract values and should be read with their displayed stage and date.
02 Awards and contracts
Published award records
Contract for the Provision of Customer Relationship Management System
- Awarded
- Not supplied
- Award value
- Not supplied
- Suppliers
- 1
- Signed contract
- 26 February 2026
03 Organisations
Buyers, suppliers and other parties
Robert Gordon University
Central Services Building, Garthdee Road, Aberdeen, UKM50, AB10 7FY, United Kingdom
Aberdeen Sheriff Court
Aberdeen, United Kingdom
Tribal Dynamics Ltd
6 Prospect Place, Swansea, UK, SA1 1QP, United Kingdom
Companies House links appear only for explicit GB-COH identifiers. BritDB does not create company links from a similar name or address.
04 Provenance
Source for this process
Contains public sector information licensed under the Open Government Licence v3.0. Official external links are available only on the source transition page.