Creative Design Agency Services to OX Place

Description

The appointed agency will be expected to lead on the ongoing development and implementation of the Contracting Authority, ensuring that our values and tone are communicated consistently across a wide range of media. This includes the production of brand-aligned digital and physical marketing materials for each housing development, overarching corporate content such as our annual report, and the strategic use of digital platforms and social media. As a central part of this commission, the agency will be required to deliver a robust, forward-thinking digital marketing strategy, with particular focus on social media content planning and delivery, paid advertising campaigns, and performance analysis. A key requirement of this tender is the ability to produce high-quality photography and video in-house, ensuring we can respond quickly to campaign needs and deliver professional content across platforms. An important focus of the upcoming period will also be the redesign and redevelopment of the OX Place website. The new site must be user-focused, responsive across all devices, and compliant with the latest UK accessibility guidelines (WCAG 2.2 or higher). It must provide intuitive navigation, integration with development-specific pages, and a search function allowing prospective buyers to easily find and explore new homes. The design should reflect current digital trends and best practices within the housing and development sector, benchmarking against both public sector and private developer competitors.