01 Procurement
Tender overview
- Buyer
- West Midlands Combined Authority
- Status
- Complete
- Procurement method
- Open procedure
- Category
- services
- CPV classification
- Not supplied
- Tender period
- Not supplied — 24 November 2025
Description
WMCA is seeking to procure a qualified media buying agency to plan, purchase, manage, and report on media campaigns across multiple channels. This contract aims to deliver cost-effective, targeted communications that reach intended audiences and support the organisation’s strategic objectives.
This page represents one OCDS contracting process. Notices can be revised over time. Values may be estimates, award values or contract values and should be read with their displayed stage and date.
02 Awards and contracts
Published award records
Media Buying
- Awarded
- 3 February 2026
- Award value
- £15,000,000
- Suppliers
- 1
- Signed contract
- 20 February 2026
03 Organisations
Buyers, suppliers and other parties
West Midlands Combined Authority
16 Summer Lane, Birmingham, UKG31, B19 3SD, United Kingdom
GB-PPON PGMD-1353-PZVXBBJ&K
22 Mary Street, Birmingham, UKG31, B31UD, United Kingdom
Companies House 10418977 →Harvest Digital Limited
New Wing Somerset House, London, UKI32, WC2R1LA, United Kingdom
Companies House 03595066 →McCann Erickson Central Ltd
Highlands Road, Birmingham, UKG32, B904WE, United Kingdom
Companies House 01983874 →Mediaplus UK Ltd
Waverley House 7 - 12 Noel Street, London, UKI32, W1F8GQ, United Kingdom
Companies House 03981236 →Mediaworks UK Ltd
Floor 2 Honeycomb Gateshead, Newcastle Upon TYne, UKC22, NE119SZ, United Kingdom
Companies House 06309397 →Companies House links appear only for explicit GB-COH identifiers. BritDB does not create company links from a similar name or address.
04 Provenance
Source for this process
Contains public sector information licensed under the Open Government Licence v3.0. Official external links are available only on the source transition page.