01 Procurement
Tender overview
- Buyer
- Glasgow Caledonian University
- Status
- Complete
- Procurement method
- Open procedure
- Category
- services
- CPV classification
- 79341400 — Advertising campaign services
- Tender period
- Not supplied — 6 March 2026
Description
The University is seeking a Contractor for campaign planning, delivery, and performance -led student recruitment. The selected agency must demonstrate capability in delivering measurable recruitment solutions across domestic and international markets. Required expertise includes, but is not limited to: Higher Education sector strategy Performance marketing and media buying AI-powered campaign planning and organisation tools Transparent measurement and conversion tracking across all platforms
This page represents one OCDS contracting process. Notices can be revised over time. Values may be estimates, award values or contract values and should be read with their displayed stage and date.
02 Awards and contracts
Published award records
Campaign Planning and Delivery & Associated Services (GCU)
- Awarded
- Not supplied
- Award value
- Not supplied
- Suppliers
- 1
- Signed contract
- 2 June 2026
03 Organisations
Buyers, suppliers and other parties
Glasgow Caledonian University
70 Cowcaddens Road, Glasgow, UKM82, G4 0BA, United Kingdom
Glasgow Sheriff Court
PO BOX 23, 1 Carlton Place,, Glasgow, G5 9DA, United Kingdom
Penna plc
Millenium Bridge House, 2 Lambeth Hill, London, UKI, EC4V 4BG, United Kingdom
Companies House links appear only for explicit GB-COH identifiers. BritDB does not create company links from a similar name or address.
04 Provenance
Source for this process
Contains public sector information licensed under the Open Government Licence v3.0. Official external links are available only on the source transition page.