Corporate Design Contract

Description

A full-service Creative agency is required to provide on-going support to TfL Customer Marketing & Behaviour Change (CMBC), TfL Design, Consultation and Places for London teams for various campaign activities. This Agreement will enable TfL to implement successful marketing and consultation campaigns in support of business objectives, specifically to deliver campaign materials. The chosen Creative agency's scope of work will include: • Creation of concepts for Customer Marketing & Behaviour Change and Consultation campaigns • Execution of concepts into campaign assets across all type of media such as print, posters, online, social media and radio • Adaptation of existing creative concepts • Customer information e.g. posters, press ads, online ads, leaflets, letters, timetables, face to face activity etc. • Events and exhibitions on an ad hoc project basis • Translation services • Face to Face marketing