Student Enrolment Management Service

Description

Provision of a five year strategic marketing campaign to support University of Portsmouth's global strategy to grow international numbers by implementing and managing marketing along with the provision of Agent counsellors to support enquiries and enrolment. This will generate interest, and enquiries from key markets whilst providing a single source from enquiry to enrolment for students. This will require a comprehensive, integrated platform combining global student insights, digital marketing reach, and direct access to prospective applicants through established channels such as their owned media networks and counselling services.